Canberra* based multi-disciplinary designer & digital artist Andrew Strauss, passionate about timeless design & visual narratives through ever evolving technologies ■ Andrew has over two decades experience, contributing his creative expertise with organisations such as CBRE, Hyundai, Harvard Business Review, Cancer Council Australia & SanDisk (to name a few) ● This is a collection of some of his best work.
SELECTED WORK
Engineers Australia
2016 - 2022
With Engineers Australia, I led the branding, collateral, digital development, and event design for major events including the World Engineering Conferences (WEC), Australia Engineering Conference (AEC), Australian Engineering Excellence Awards (AEEA), and Frontier. My design initiatives positioned Engineers Australia as the premier organization representing engineers at the cutting edge of technology and development. These efforts significantly contributed to increasing membership and enhancing the organization's reputation within the engineering community.
Art Direction
Graphic Design
Branding
Web Design
Social Media
Event Desgin
Sol Invictus MotorCycle Co.
2018 - 2022
Designing for Sol Invictus, I played a key role in developing and directing the brand's identity and overseeing all aspects of brand art direction. My responsibilities included designing apparel and collateral, orchestrating event design, and managing social media and web design including the development of the brand's e-commerce platform, ensuring a cohesive and engaging user experience across all digital and physical touchpoints.
Art Direction
Branding
Apparel
Graphic Design
Social Media
Illustration
Meditation : Pessimism
Artwork Series (40/40)
2023
The Meditations: Pessimism series embodies my exploration of pessimism through a dark, ever-changing cityscape. This series symbolises the unending cycle of pessimistic thought, depicted through structures that constantly sway, interlock, and transform, yet always return to their original state.
Art/Creative Direction
Coding Development (JavaScript & P5JS)
Web3 Environments
Studio Strauss Store
Artwork Store Front
2020 - Ongoing
For a long time, I maintained a distinct separation between my art and design practice, with the former being deeply rooted in traditional mediums such as printmaking and ink on paper, and the latter characterised by digital technologies. But over the past decade, exploring the richness of the space between art and design and integrating these aspects of my work became the cornerstone of my creative process. My current practice involves experimenting with innovative technological tools across both digital and physical mediums, creative coding, mathematics and algorithms, bound together with a common thread of elegant and fluid design aesthetics.
Art/Creative Direction
Business Owner
Production & Shipping
Artwork
Coding & Robotics
Social Media
Utopias of the Damned Series is an ongoing testament to place, the artist's current residence in Canberra, Australia's capital city and home of the Ngunnawal People.
"This is a city where brutalist architecture towers amidst native bush and manicured gardens and parks sing triumphant. A city that talks policies and politics in an age of political uncertainty."
Utopias of the Damned aims to depict its beauty, interrogating how cities define the individual and how the individual molds the city in turn, a homage to this unique "Utopia".
Art/Creative Direction
Production & Shipping
Artwork
Coding & Robotics
Web3 / NFT
EXPERTISE
Design
Branding/Rebranding
Brand Strategy
Naming
Identity Systems
Logo Design
Brand Guidelines
Digital Design
UX/UI
Website Design
Digital Development
Print Design
Publication Design
Art Direction
Illustration
Digital Art
Illustration
Motion Graphics
Design Systems
Web3 / NFT Environment
Creative AI
Creative Coding
Pen Plotting & Robotics
Interactive Art
SELECTED CLIENTS
LATEST NEWS
Studio Strauss @ 2024